New “Rogue One” immersive experience at SXSW will have participants stealing Death Star Plans

in Conventions, Entertainment, Events, Immersive, Movies, Movies & TV, Star Wars

The popular SXSW (South by Southwest) 2017 Conference is almost here, and there is something exciting in store for Star Wars fans.  “Rogue One: A Star Wars Story” will have its own exhibit that recruits attendees for the Rebellion.

The new experience is being promoted as “immersive,” but we aren’t exactly sure what that means. Is it an exhibit? Is it a VR experience? Is it a show? We can’t tell you just yet.

But here are the things that we can tell you, from the press release:

  •  The experience will challenge conference attendees to infiltrate the Empire, steal the plans to the Death Star and then transmit them to the Rebellion Alliance before the planet of Scarif is destroyed.
  • The “Rogue One” experience will run March 10-March 12, 10am – 7pm at the Austin, TX conference
  • SXSW is known for its conferences and festivals that combine the film and music industries with interactive experiences that push the entertainment industry further in its evolution. The “Rogue One” experience should fall in line with this.

The SXSW conference will be happening this year in Austin, TX March 10-March 19, 2017.

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