The world’s first Simpsons Store opens in Beijing, China

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Image Copyright 20th Century Fox Consumer Products

“The Simpsons” has been a worldwide phenomenon since the series originally premiered in 1989, but outside of Universal theme parks here in the United States, there has never been a permanent, fully-dedicated Simpsons merchandise-themed store.

That all changed this week with the grand opening of the world’s first “Simpsons Store” at the Taikoo Li shopping center in Beijing, China. The store offers a wide array of hand-picked memorabilia, many of which is unavailable anywhere else.

Image Copyright Kipp Whittaker
Image Copyright Kipp Whittaker
Image Copyright Kipp Whittaker
Image Copyright Kipp Whittaker
Image Copyright Kipp Whittaker
Image Copyright Kipp Whittaker

Jeffrey Godsick, president of 20th Century Fox Consumer products, had this to say about the opening:

We are delighted with the rapidly growing enthusiasm for The Simpsons brand across the Asia Pacific region. No matter the customer — a family, a high-end shopper or a fashionista — The Simpsons store in Beijing offers that unique consumer engagement with one of the world’s most celebrated properties. The development of this one-of-a-kind retail environment has been a true collaborative effort between 20th Century Fox Consumer Products, Her-Chain and Gracie Films; we look forward to launching future stores for The Simpsons together.

Image Copyright 20th Century Fox Consumer Products
Image Copyright 20th Century Fox Consumer Products

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