To us fairy tale fans this news will not come as a surprise. The highly awaited first teaser trailer for Disney’s upcoming Beauty and the Beast live-action movie just claimed the record for most viewed teaser trailer in a 24 hour period. The stunning teaser trailer was viewed a record 91.8 million times in its first 24 hours, which makes it the most popular one in history.
It also means that the female driven fairy tale story bested previous champs such Star Wars: The Force Awakens, as well as Captain America: Civil War and Avengers: Age of Ultron.
According to the Hollywood Reporter, “the second teaser trailer for Force Awakens garnered 88 million views, followed by 61 million views for Captain America: Civil War, 55 million views for the second teaser for Force Awakens, and 34 million views for Avengers: Age of Ultron”.
Beauty and the Beast, directed by Bill Condon, is a retelling of Disney’s classic 1991 animated film that stars Emma Watson as Belle and Dan Stevens as the Beast. Kevin Kline, Luke Evans, Josh Gad, Ewan McGregor, Stanley Tucci, Gugu Mbatha-Raw, Audra McDonald, Ian McKellen and Emma Thompson also star in the film, which hits theaters March 17, 2017.
Personally, I can”t stop watching this gorgeous trailer. How many times have you seen it?