Walt Disney World has launched a viral campaign hinting at flying dragons coming to New Fantasyland at the Magic Kingdom. On a new Tumblr blog and series of videos, Disney’s social media managing editor Gary Buchanan expresses his love for dragons – and begins telling a mysterious tale of “strange sightings,” “weird noises,” and “flames” coming from New Fantasyland.
Using the title “Believe in Fantasy” a blurry video of “unexplained phenomena” has also been posted, vaguely showing what resembles a dragon flying through the air:
UPDATE (12/5/12): Disney has debuted its flying dragon as a one-time appearance for the New Fantasyland opening:
UPDATE (12/3/12): On the eve of Walt Disney World’s multi-day New Fantasyland media event beginning, Disney has released what appears to be the first real footage of their new flying dragon in action over the Magic Kingdom (jump to the end):
Here are a couple of frames from that video, offering a closer look:
UPDATE (12/3/12): A low-res photo has surfaced (forwarded to me by @BryanWojtanik88) of the dragon flying at night during recent testing:
A Disney fan named Ben also sent in a report from having seen the dragon last night in person over the Magic Kingdom area:
I just wanted to let you guys know that the dragon was circling over Magic Kingdom last night. I went out at about 2:45 specifically to see if I could find it.
As I approached the tunnel on World Drive before Contemporary, there it was circling around the back of Magic Kingdom. However, this time, instead of flying quickly, it was actually just elegantly gliding around at a pretty slow speed. I decided to try to get as close as I could. At this point, though, there were security trucks stationed at multiple points from Contemporary back to the Monorail barn. I pulled over next to one and got out to watch. The security guard told me he wouldn’t make me leave as long as I did not try to take any pictures or video. If I did that, he said he would have to make me leave. There were some OC Sheriffs up the road, so I decided he wasn’t joking.
The whole time the dragon was flying around above MK, it was being illuminated from the ground by a spotlight of some sort. It give it kind of an eery glow that would seem to me as something done on purpose. With the spotlight on, it was impossible to make out the parachute attached to the top of the dragon. This made me wonder if the dragon is possibly only intended to fly at night, in order to mask the system by which it is flying.